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What will the world look like in 2025?

By Phil Verghis on November 23, 2008

Every five years, the National Intelligence Council provides the President of the United States and senior policymakers with analyses of foreign policy issues that have been reviewed throughout the (US) intelligence committee. (Those of you who have heard my talk on ‘Possible states of the support world in 20XX’ know that I have tapped into research from the NIC and scenario planning in general.)

A few days ago, they released  Global Trends 2025: A Transformed World with four preliminary assessments. (Don’t worry, this well written report is declassified.)

  • The whole international system—as constructed following WWII—will be revolutionized. Not only will new players—Brazil, Russia, India and China— have a seat at the international high table, they will bring new stakes and rules of the game.
  • The unprecedented transfer of wealth roughly from West to East now under way will continue for the foreseeable future.
  • Unprecedented economic growth, coupled with 1.5 billion more people, will put pressure on resources—particularly energy, food, and water—raising the specter of scarcities emerging as demand outstrips supply.
  • The potential for conflict will increase owing partly to political turbulence in parts of the greater Middle East.

What does this have to do with service and support? A lot. I’ve always advocated that in order to be the ‘Ultimate Customer Support Executive’ you have to know a lot about groups that you don’t normally think about, but are crucial to the customer experience. It is the same with geopolitics. The more you know about possible scenarios of the world in 2025, the better you can help your organization’s strategic planning.


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